Put your article in Small and Owned
Small and Owned publishes sponsored and authored articles from companies with something useful to tell its readers. Every piece is reviewed by our editors before it runs, and advertising is declined.
Placements are booked through Dayside Media at dayside.media.
The readership
Solo founders, freelancers and very small owners — and the enormous number of people who would like to be one. They buy their own tools, decide alone, and decide fast when something obviously saves them a day.
What readers search for
- how to get your first customers for a B2B product
- best bookkeeping software for a small business
- which accelerator is worth it at pre-seed
- how do I take card payments cheaply
- how much should a seed round actually raise
- who builds websites for small firms
- when to make the first sales hire
- what insurance does a small business need
- best way to find a technical co-founder
Sections of Small and Owned
Automate
Build
Business Profiles
One-person and tiny companies worth studying
Sell
What Small and Owned publishes
A business built to stay the size of one deliberate human: products, automation recipes, and honest numbers on what actually sells.
Every number here is one person's real number, and every recommendation has to survive having nobody to delegate to. Automations are published with what they cost and what they broke, and revenue is reported as it arrived rather than as a run rate.
The buying decision belongs to one person, gets made in an afternoon, and passes no committee. A tool that clearly saves a day is bought that week — and this readership is large, growing, and made almost entirely of people paying for their own software.
The strongest placements here are arithmetic. Show what a tool costs, what it replaces and how many hours it gives back, and this readership will act on it that week, because there is nobody to consult and nothing to approve. Articles stay findable too: solo operators search the same problems as they grow, so a piece that solved one is still doing so for the next person who arrives at it, and this audience is being added to constantly. The audience also compounds: solo operators talk to each other constantly, and a recommendation travels further here than advertising does.
Why place here
A page that stays
2 indexed pages on smallandowned.com — one per language, each a permanent URL in the archive and the feed.
In the section that fits
Your article runs in Automate, Build, Business Profiles or Sell, beside the newsroom’s own work on the same subject and in the same format.
Reviewed before it runs
The Small and Owned editors check the claims and decline anything that reads as advertising — refunded in full. That review is what makes a placement here worth citing.
The two ways to publish here
Both are written for Small and Owned's readers, reviewed by its editors before they run, and stay on smallandowned.com permanently. The difference is how the page is labelled.
Sponsored
- Carries a sponsored label, at the top of the page
- Declined and refunded if it reads as advertising
Authored
- No paid label: it runs as editorial, in the section that fits
- Held to the same bar as the desk’s own work, or it does not run
Book an article on Small and Owned
Placements are booked through Dayside Media at dayside.media.